LOUISVILLE, Ky. - For years, anything produced by KFC had to meet the standards of Colonel Harlan Sanders.
For its new product, the fried chicken chain is seeking a higher endorsement. KFC has asked Pope Benedict XVI to bless the Fish Snacker Sandwich, a Lenten addition to the chain’s Snacker sandwich line.
KFC sent the Pope a letter earlier this month, asking him to bestow a blessing on the sandwich. While the sandwich is being marketed generally, John O’Reilly, chief marketing officer for KFC, said the sandwich should prove especially popular on Friday’s, when Catholics traditionally don’t eat meat in the 40 days leading up to Easter Sunday.
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I rarely eat at KFC and this new commercial appeal to American Catholics won't make me eat at their restaurants.
2 comments:
They're just trying to make money off the fact that we follow our faith during Lent. I can't blame them, necessarily, though I don't eat there often.
That's true.
I'm glad the Greek restaurant (owned by an Iraqi-Iranian-American) next to my workplace serves fish everyday :-)
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