Back To Church Campaign On YouTube

The YouTube site is popular for its weird and wild video clips. The Rt Rev. Jonathan Gledhill, the Bishop of Lichfield in the U.K. has decided to use the site to broadcast his annual Evangelism Sunday message. The Scotsman reports:

A CHURCH leader has turned to a video-sharing website to encourage more people to attend Sunday services.

The Rt Rev Jonathan Gledhill, the Bishop of Lichfield, posted his first Sunday message of 2007 on YouTube, along with recordings of similar sermons from 2005 and 2006.
[...]
His spokesman, Gavin Drake, said: "The diocese designates the Sunday after Epiphany as Evangelism Sunday and the Bishop distributes a tape to encourage congregation members to consider the part they have to play in taking the good news of Jesus Christ to their communities, friends and neighbours.

"This year, for the first time, the bishop's message will be placed on the community video-sharing website YouTube."

Read more...

According to the article, the bishop is trying to reach out to the young people who don't attend church. I doubt it will work with young people. Still, I believe it's a good idea to broadcast his messages on YouTube as it has become THE MEDIUM these days.